Chatbot Developer and Bot Marketing Agency

Introducing Anna of Nestlé; Alfafusion’s Newest Health Bot on Messenger

We all have different ways and ideas on how to make wellness a part of our daily lives – whether it be through healthy eating, regular exercise, getting enough sleep, or taking precautions to prevent getting sick or developing diseases. With Anna, you can take these ideas and turn them into goals – goals that you can accomplish day by day to form a healthy lifestyle through Nestlé Wellness Club’s Healthy Habits Programs.

First Anna gets the user’s BMI, finds out their wellness goals, analyzes their waist size, and then suggests a program based on her findings.

Users can choose from four Healthy Habits Programs (Age Well Habits, Sexy Me Habits, Smart Carbs Habits, and Heart Healthy Habits) and within 21 days, Anna will send them daily wellness advice, reminders, and healthy recipes to help them practice different healthy habits that will allow them to:

– Prioritize their heart health,

– Eat better,

– Promote healthy aging, or

– Achieve a healthy weight.

Anna also has a calendar and activity tracker which users can use to make sure they are following and keeping their habits. Daily goals and recipes are unlocked as the user progresses into the 21 days of their chosen program.

As if being a Healthy Habits Adviser and motivating users to learn and develop healthy habits isn’t enough, Anna also answers nutrition-related questions in her Wellness Tips section and even responds to greetings and makes small talk!

With an initial target of 500 users for its launch on April 1, 2019, Anna doubled its numbers only on the first day, with 700 being subscribers from a total of 1000 users, making this collaboration between Alfafusion and Nestlé a major success.

Say hi to Anna and hear her advice on how you can live a healthier life!

Want an Anna of your own? Book a bot demo with us for a helpful and handy chatbot just like Anna! Call us at 09171688849 and send an email to digital@alfafusion.com.

2019 Predictions: What’s in Store for Chatbots and AI This Year and the Next

The year 2019 holds so much promise for chatbots and AI as both scientists and marketers pave the way for more technological and strategic advancements.

AI for Business

Just this December, a survey by Forrester found that 46% of companies are investing in and adopting AI systems due to sales and marketing, while 40% are leaning towards AI for customer support. Now, Forrester predicts that AI innovations in sales will deliver new capabilities and allow businesses to enhance traditional sales and customer engagement.

Human-like AI

Meanwhile, according to Marketing Week, a global conference in November announced that machine translation is already “very close to the performance of human translators.” And in the same month, MIT revealed that its scientists had come up with technology that can learn language like a baby instead of how a machine would. The technology would assimilate visual, situational, and linguistic signals to understand and match human communication more correctly. Taking these into account, Marketing Week predicts that in a year’s time, there will be more chatbots and voice assistants that will be able to grasp better and respond suitably to how people transact and consume information; enabling brands to fully transform customer experience and make the path to conversion much smoother.

AI for Measured Personalization

When interviewed by GeekWire about what the hottest technology of 2019 will be, Corey Schmid of Seven Peaks Ventures answers that AI will be playing a major role on getting right the measured personalization that consumers want. Schmid states, “Consumers want to own and control their data more and more – whether that’s in healthcare, social, marketing, etc. Yet, we still want a very “me-centric” experience. How do you balance that? When is too much data about me, too much? Do we really want a speaker listening to our every conversation? AI is getting more and more sophisticated and starting to find real applications — how that will play out and how do we have a personalized experience with tech that is balanced, secure, and trustworthy.”

Globalized AI

Lastly, IT World Canada predicts three things for chatbots and AI in 2019. First, more enterprises will be able to successfully apply AI in their business practices. Deloitte Global projects that 70% of companies will have access to cloud-based enterprise software and services. Second, AI will inevitably become smarter as more and more chatbots and virtual assistants engage with humans. Soon, artificial intelligence will be unrecognizable from human intelligence. And finally, AI will be regulated by globally recognized ethical policies. The Canadian federal government has already created guiding principles for the responsible use of AI.

To summarize, from this day forward, AI will become better at providing what people and institutions alike want; and the world will embrace it with arms wide open.

A Customer Service Chatbot Like Bea of BPI is The Next Best Thing That Can Happen to Your Bank

Customer service is now being converted to conversational service which is rapidly becoming the new norm in the B2C (business to consumer) setup. With Messaging as a Platform (MaaP), conversations never have to end and businesses can (1) have direct communication with consumers, (2) personalize customer experience, (3) provide instant, real-time, 24/7 customer service, (4) easily obtain customer feedback, and (5) enhance customer support with a bot-agent message flow; making way for the rise of conversational service. Through chatbots, you can take conversational service to a whole new level. Here’s BEA of BPI to paint a picture of chatbot conversational service in banking:

Just like any chatbot, BEA (BPI Express Assist) collects some basic information and stores conversation records with the user’s consent. BEA first introduces the user to a carousel menu where they can view information about the EMV Debit Mastercard and BPI Credit Cards or locate a BPI branch or ATM.

One of BEA’s most serviceable features is the FAQ section for the EMV Debit Mastercard. Users can browse through all the FAQs and if they cannot find an answer to their question, they can ask the bot and BEA will be able to accurately detect from keywords the user intent.

For questions applicable for both EMV and BPI credit cards, BEA’s algorithm lets her confirm whether the user is asking about credit cards or the EMV card. From application requirements to card availability and delivery, to steps to activating a card and enrolling in online and mobile banking, BEA provides easy access to information so users will no longer have the need to call or pay the bank a visit.

Meanwhile, looking at the bot’s product information display, BEA offers a comprehensive catalog of all BPI credit cards, current promos, and special installment plans. BEA builds the user’s interest in BPI products with benefits and features and then supplies them with an option to fill an application form either online or onsite; driving sales and conversion at the same time.

For BEA to be able to locate a BPI branch, Automated Teller Machine (ATM), or Cash Accepting Machine (CAM) nearby, users just have to input their city or current location or let the app locate them in real time.

BEA’s social skills are also worthy of recognition. BEA can respond to greetings, goodbyes, thank yous, and how-are-yous and even return some I love yous!

Additionally, BEA manages customer satisfaction like a pro. When a user is not getting the information they need, BEA suggests talking to a live agent or contacting BPI through their hotline and other contact numbers to get direct assistance and send customer feedback.

With a friendly, functional, and flexible chatbot like BEA, you can take the lead in delivering conversational service to your customers. Revolutionize customer service in your bank and get a chatbot now! Book a bot demo with Alfafusion, the pioneer bot builder behind BEA of BPI and SAM of Samsung.